qr code, quick response code, scanning

Small businesses benefitting from QR payment system, says BSP

Filipino entrepreneurs who have adopted electronic payment systems are now even more productive, efficient and competitive, thanks to the new quick response (QR) code system that makes person-to-merchant transactions easier. In a statement, the Bangko Sentral ng Pilipinas (BSP) further urged consumers, payment service providers and merchants, including micro, small and medium enterprises, to avail…

coffee

How to adopt a coffee tree

October is also known for another beverage. We have been celebrating Philippine coffee since President Fidel Ramos declared October as coffee month in 1997. In malls, promotional activities include free coffee every day for two to three weeks. The nonprofit Philippine Coffee Board Inc. (PCBI) was established in 2002 by then Agriculture Secretary Cito Lorenzo…

billboards

Trendspotting 2022 and beyond

At the recently concluded 12th Mansmith Market Masters Conference, we asked three seasoned marketers – Kakam Gabunada, Vice President of Nestle Philippines; John Rubio, Country Director of Facebook; and Steven Tan, President of SM Supermalls in the Philippines and China – about trends that will emerge in 2022 and beyond. Here is a summary of…

electronic payment

Surigao del Sur-based bank joins digital service revolution to reach unbanked

The Cantilan Bank (CanBank) is expanding its digital footprint through the launch of its app iCAN targeting unbanked Filipinos. CanBank, established in 1980 in Surigao del Sur, said in a statement iCAN would introduce features such as fund transfer, bills payment, prepaid phone reloading and QR code payment to its customers in over 100 communities.…

loleth so

Tourism ready for rebound

The tourism industry is one of the sectors hit hardest by the COVID-19 pandemic, with travel restrictions forcing the closure of hotels and other establishments offering accommodations. But the Hotel Sales and Marketing Association (HSMA) has always been optimistic that tourism will soon bounce back, and Filipino and foreign travelers will once again queue up…

pizza

Shakey’s ‘Super App’ to boost delivery business

Restaurant chain operator Shakey’s Pizza Asia Ventures Inc. seeks to boost its delivery business—a segment that has grown in importance further during this prolonged pandemic—with the launch of its new super app. Through is “Super App,” Shakey’s aims to beef up the company’s off-premise capabilities and enhance the overall delivery experience for its customers. The…